Boost Juice: Hundy Per Summer
Lively campaign merch for Hundy Per Summer across 380+ stores. High-impact colours and simple shapes for strong in-store presence.
This project was a full collaboration between the Boost Juice creative team, MyMerch and Dashing. Planning and prototyping were critical to ensuring the quality of the products and campaign success. With the aim to encourage and monitor customer engagement, we designed a funky cooler box for a fun Summer activation - and aligning with the visual merchandising look and feel, we produced bright uniforms for store staff.
Problem vs. Solution
When [Client Name] set out to refresh their merchandise program, they wanted more than just branded products. They needed merchandise that would excite their audience, stay true to their brand identity, and deliver real value. But getting there wasn’t simple.
Struggling With Inconsistent, Costly Merchandise
A Streamlined Merchandise Program That Delivers
Reaction upon receiving the custom merch for the campaign: "They do look fab! WOOHOO!!! Very happy!


