Staff Uniforms
staff-uniforms

Boost Juice: Summer Hits

Nostalgic 2000s-inspired summer range for Boost. Bold colours, fun copy, and retail-ready finishes that pop in-store.

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Personalised t-shirts
Orange caps
Bandanas
Scrunchies
Personalised t-shirts
Orange caps
Bandanas
Scrunchies
Personalised t-shirts
Orange caps
Bandanas
Scrunchies
Personalised t-shirts
Orange caps
Bandanas
Scrunchies
Personalised t-shirts
Orange caps
Bandanas
Scrunchies
Personalised t-shirts
Orange caps
Bandanas
Scrunchies

Boost Juice partnered with MyMerch and Dashing to create impressive visuals and assist them in transporting customers to days when life was all about sitting in the sun and listening to the latest So Fresh CDs. The brand brought back fresh remixes in their 24 Summer lineup, featuring only the biggest hits.

Problem vs. Solution

When [Client Name] set out to refresh their merchandise program, they wanted more than just branded products. They needed merchandise that would excite their audience, stay true to their brand identity, and deliver real value. But getting there wasn’t simple.

Struggling With Inconsistent, Costly Merchandise

Managing merchandise internally had become a source of frustration. Multiple suppliers meant inconsistent quality and designs that didn’t always align with brand guidelines. Costs were unpredictable, deadlines were tight, and the team had limited insight into which products customers actually wanted. As a result, merchandise often arrived late, off-brand, or underperformed — turning what should have been a brand-building opportunity into a missed one.

A Streamlined Merchandise Program That Delivers

We partnered with [Client Name] to completely reimagine their merchandise process. By centralising design, sourcing, and fulfillment, we ensured every product consistently reflected the brand. With streamlined production and smarter forecasting, we reduced costs and cut turnaround times. The result was a merchandise program that not only looked great but also boosted customer engagement and maximised ROI.

Reaction upon receiving the custom merch for the campaign: "They do look fab! WOOHOO!!! Very happy!

Michelle Minieri
Head of Creative at Retail Zoo

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