Guzman y Gomez: Merch Pack

Bold, fun GYG merch that carries the brand’s lively culture. Durable pieces for everyday use in and out of store.

No items found.

Employee pack: T-shirt and hoodie

Black cap

Personalised notepad

Yellow lanyard

Voucher

Chipotle seasoning shaker

Employee pack: T-shirt and hoodie

Black cap

Personalised notepad

Yellow lanyard

Voucher

Chipotle seasoning shaker

Employee pack: T-shirt and hoodie

Black cap

Personalised notepad

Yellow lanyard

Voucher

Chipotle seasoning shaker

Employee pack: T-shirt and hoodie

Black cap

Personalised notepad

Yellow lanyard

Voucher

Chipotle seasoning shaker

Employee pack: T-shirt and hoodie

Black cap

Personalised notepad

Yellow lanyard

Voucher

Chipotle seasoning shaker

Employee pack: T-shirt and hoodie

Black cap

Personalised notepad

Yellow lanyard

Voucher

Chipotle seasoning shaker

We developed a personalised brand management platform for their network of franchisees to help streamline and simplify ordering all marketing collateral, including uniforms and merchandise. With the integrated merch portal, head office and store managers can log in and order everything they need. The onboard pack, for example, helps to quickly welcome new employees and organise all items they need to start their journey.

Problem vs. Solution

When [Client Name] set out to refresh their merchandise program, they wanted more than just branded products. They needed merchandise that would excite their audience, stay true to their brand identity, and deliver real value. But getting there wasn’t simple.

Struggling With Inconsistent, Costly Merchandise

Managing merchandise internally had become a source of frustration. Multiple suppliers meant inconsistent quality and designs that didn’t always align with brand guidelines. Costs were unpredictable, deadlines were tight, and the team had limited insight into which products customers actually wanted. As a result, merchandise often arrived late, off-brand, or underperformed — turning what should have been a brand-building opportunity into a missed one.

A Streamlined Merchandise Program That Delivers

We partnered with [Client Name] to completely reimagine their merchandise process. By centralising design, sourcing, and fulfillment, we ensured every product consistently reflected the brand. With streamlined production and smarter forecasting, we reduced costs and cut turnaround times. The result was a merchandise program that not only looked great but also boosted customer engagement and maximised ROI.

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